Sora: OpenAI releases new AI video generator

OpenAI has officially launched its new AI-powered video generator, Sora, but the company has restricted most users from creating videos featuring people as it monitors potential misuse.

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Premium subscribers of OpenAI’s flagship product, ChatGPT, now have access to Sora, allowing them to generate AI-created videos instantly based on text prompts. Some of the showcased examples include high-quality clips of sumo-wrestling bears and a cat sipping coffee.

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Read about the full functionality of Sora in our article.

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However, only a select group of invited testers can use Sora to create videos of humans. OpenAI stated in a blog post that this restriction is in place to address concerns about the misuse of likenesses and the potential for deepfakes.

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Text-to-video AI tools like Sora are being promoted as cost-effective solutions for producing entertainment and marketing content. However, they have also sparked concerns about their potential to impersonate real people, particularly in politics and other sensitive areas.

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OpenAI has emphasized its commitment to safety, stating that it is blocking content featuring nudity and prioritizing the prevention of harmful uses, such as child exploitation material and sexual deepfakes.

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The tool’s highly anticipated release on Monday generated such overwhelming demand that OpenAI temporarily paused the creation of new accounts. “We’re currently experiencing heavy traffic and have temporarily disabled Sora account creation,” the company announced on its website.

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Sora was initially unveiled earlier this year, but OpenAI delayed its public release to engage with artists, policymakers, and other stakeholders to address potential concerns.

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While OpenAI has faced lawsuits from authors and The New York Times over the use of copyrighted material to train ChatGPT, the company has not disclosed the specific imagery or video sources used to train Sora.

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